CV

Career History

May 2020 – Dec 2023

GROUP CREATIVE DIRECTOR

Looked after the creative work for Mercedes-Benz and Amazon. And designed the XD projects for AIA, PURE, Aberdeen Marina Club, and M+. And directed the creative on campaigns for Oliver’s Super Sandwiches and American Express locally and Manulife regionally.

Feb 2018 – May 2020

CREATIVE DIRECTOR

Led and produced the creative on projects for HONOR (Huawei), Colgate, and LiuGong working closely with the client for Wunderman Thompson Guangzhou. Guided and created the work for LEGO, Lipton, and partnered with GSK and Swire Hotels.

Oct 2014 – Feb 2018

ASSOCIATE CREATIVE DIRECTOR

Supervised the local and regional work for Nike, ANA, and P&G. Conceptualized and designed the projects for Hugo Boss, Marriott, J.P. Morgan, Bureau Veritas, Hong Kong Tourism Board, Estée Lauder, and New World Hotels & Resorts.